Graphic Design Work

Thanks for taking a look at my design portfolio. Here are some recent design projects I’ve worked on. For my public illustration portfolio, please click here.

PHILLY CIDER WEEK

Web design & development, branding & identity, writing, print & social layouts

Skills: Graphic design, web design, illustration, branding, content writing, social media, email marketing

Tools: Squarespace, Illustrator, Photoshop, Indesign, CSS, HTML, Javascript

Live link: https://phillyciderweek.com/

Info: One of my longest-standing clients, Philly Cider Week, and I have worked together to build its brand and organization since inception in 2018. In 2022, we set out to completely overhaul the website, starting from scratch to build a new one. I designed and developed it. We also overhauled the general look and feel of the brand, implementing new images and icons to the identity, and revising the color palette into something bold, bright and simple. I wrote the majority of the copy for the new site, as well as built its venue registration system. Beyond the web, I’ve also created a series of print marketing materials.

Webpage

Participant brochure

New logotype, illustration, main logo

Email marketing

Official poster

Postcards

Jose Garces Graphic Design Projects

Client: Jose Garces // Livy’s Plant Based, Rustika Pollo a la Brasa, JG Main Site

Work: Web design, web development, photo editing, typography, copywriting

Tools: Squarespace, CSS, HTML, Photoshop, Illustrator

Live Links: https://www.rustikapollo.com/ | https://www.livysplantbased.com/ | https://www.chefgarces.com/

Info: Jose Garces is a Philadelphia-based restauranteur and winner of Iron Chef who founded a group of well known restaurants in the city. A few years ago he started a new personal brand, and began working on new projects. There’s a tiki bar & Chicago style pizza restaurant called Hook & Master, a taqueria called Distrito, a plant based burger joint called Livy’s, and a polla a la brasa spot called Rustika. He has also done a video cooking series called Cooking Space, started working on a line of prepared food called AyO, and operates a consultancy for other restaurants/hospitality-based businesses. I’ve worked with him on the design-end of all his new projects, including web design and build-outs, print marketing design, packaging design, logos/branding/identity, and menu design. I work with Jose’s team on a monthly basis as their main graphic designer, fulfilling whatever needs they have in the moment.

Livy’s Plant Based & Rustika Pollo websites

Announcement/invitation flyer

Business cards

Hook & Master restaurant menu

Distrito restaurant menu

Prepared food line packaging design

Logo in context

Klip Collective Packaging Projects

Client: Klip Collective // Desert Botanical Garden, Penske

Work: Packaging Design, VR Headset Layout, Digipak/CD Layout

Tools: Illustrator, Photoshop

Info: Klip Collective sub-contracted me to handle packaging on two of their projects. One was the digipak (CD) layout for their project with Desert Botanical Garden, Electric Desert. The other was for a custom VR headset in collaboration with Penske for their 50th anniversary VR experience.

VR headset and case

Digipak cover, back, inside, and disc

Front and back

Inside

Fell to Earth Branding & Dumpster Juice Vermouth

Work: Branding, Identity, Packaging Design, Web Design, Web Development

Tools: Illustrator, Photoshop, Squarespace, CSS/HTML/Javascript

Info: The creators of the ever-popular small batch Philly vermouth called Dumpster Juice decided it was time to expand into a full brand. The plan is to keep making Dumpster Juice as its own product under a new label called Fell to Earth. Philly’s first vermouthery came to me for branding and identity, and we decided to build a brand system heavily illustrative and heavily influenced by naturalism, Art Nouveau, the Arts & Crafts movement, and other 19th Century art philosophies. Before it became FTE, I made all the original labels for Dumpster Juice as well.

Several original Dumpster Juice labels together

FTE website homepage with brand elements

Main logotype

Brand imagery

JOY Album Release

Client: Seazoo

Work: Album Art/Single Art, Packaging Design, Album Layout, Merch Design, Typography, Animation

Tools: Illustrator, Photoshop, After Effects

Info: I worked with a Welsh noise pop band called Seazoo as they prepared to release their full length album, JOY. We began by designing digital-only covers for each of the three singles they released ahead of the album. I also illustrated and laid out the 12” itself, as well as designed merch and ads around the album’s release.

Bloomsday Menus

Client: Bloomsday Cafe

Work: Menu design and layout, illustration

Tools: Indesign, Illustrator

Info: Bloomsday is a restaurant and wine bar in Philly, founded by a group of locals who share a vision for natural wine and Spanish-style restaurant culture. I helped them develop their existing brand into a series of functional imagery, the most significant project being the creation of their extensive set of menus. Today, they are scaled back and serving dinner only, as well as focusing on their retail wine shop, specializing in natural, organic and biodynamic wines, as well as one of the city’s largest selections of conservas/canned fish. Here’s the original menus from the morning, noon, and night days.

Various Work

Judge election campaign brand and layout

City council campaign brand and layout

Museum city pole banner

Museum vinyl banner

Custom wedding table cards

Logo and business card